Top 10 Stores For Electronics
When marketing affiliate programs knowing where your target market may be headed is always a nice bit of information to have at your disposal.
Below is the changing tide it seems from brick & mortar big shots to online ease!
How likely is it that you would recommend this store for electronics to a friend?
| Shop most often at: | % NPS* |
|---|---|
| Amazon | 48.7% |
| Costco | 35.4% |
| Fry’s | 21.9% |
| Best Buy | 14.6% |
| Radio Shack | 11.6% |
| Circuit City | 10.0% |
| Sears | 5.6% |
| Sam’s Club | 4.9% |
| Wal-Mart | -7.8% |
| Target | -14.4% |
* Net Promoter Score. Net Promoter, NPS, and Net Promoter Score are trademarks of Satmetrix Systems, Inc., Bain & Company, and Fred Reichheld.Source: BIGresearch
